https://taste-os.netlify.app The operating system for brand taste. New brand scores and analysis. en-us Sat, 07 Mar 2026 17:49:18 +0000 https://taste-os.netlify.app/favicon.ico https://taste-os.netlify.app https://taste-os.netlify.app/brand/aesop.html https://taste-os.netlify.app/brand/aesop.html Aesop scores 93/100 on the Taste OS framework, placing it in the Canonical tier. Top dimension: Restraint (20/20). Breakdown: Craft 19, Restraint 20, Cultural Awareness 18, Originality 17, Timelessness 19. Sat, 07 Mar 2026 17:49:18 +0000 Beauty https://taste-os.netlify.app/brand/dieter-rams.html https://taste-os.netlify.app/brand/dieter-rams.html Dieter Rams scores 95/100 on the Taste OS framework, placing it in the Canonical tier. Top dimension: Craft (20/20). Breakdown: Craft 20, Restraint 20, Cultural Awareness 16, Originality 19, Timelessness 20. Sat, 07 Mar 2026 17:49:18 +0000 Person-Brand https://taste-os.netlify.app/brand/muji.html https://taste-os.netlify.app/brand/muji.html Muji scores 90/100 on the Taste OS framework, placing it in the Canonical tier. Top dimension: Restraint (20/20). Breakdown: Craft 18, Restraint 20, Cultural Awareness 17, Originality 16, Timelessness 19. Sat, 07 Mar 2026 17:49:18 +0000 Retail https://taste-os.netlify.app/brand/monocle.html https://taste-os.netlify.app/brand/monocle.html Monocle scores 90/100 on the Taste OS framework, placing it in the Canonical tier. Top dimension: Craft (19/20). Breakdown: Craft 19, Restraint 18, Cultural Awareness 18, Originality 17, Timelessness 18. Sat, 07 Mar 2026 17:49:18 +0000 Media https://taste-os.netlify.app/brand/braun.html https://taste-os.netlify.app/brand/braun.html Braun scores 89/100 on the Taste OS framework, placing it in the Exceptional tier. Top dimension: Craft (19/20). Breakdown: Craft 19, Restraint 19, Cultural Awareness 15, Originality 17, Timelessness 19. Sat, 07 Mar 2026 17:49:18 +0000 Electronics https://taste-os.netlify.app/brand/apple.html https://taste-os.netlify.app/brand/apple.html Apple scores 87/100 on the Taste OS framework, placing it in the Exceptional tier. Top dimension: Craft (19/20). Breakdown: Craft 19, Restraint 17, Cultural Awareness 18, Originality 16, Timelessness 17. Sat, 07 Mar 2026 17:49:18 +0000 Tech https://taste-os.netlify.app/brand/patagonia.html https://taste-os.netlify.app/brand/patagonia.html Patagonia scores 83/100 on the Taste OS framework, placing it in the Exceptional tier. Top dimension: Craft (18/20). Breakdown: Craft 18, Restraint 17, Cultural Awareness 16, Originality 15, Timelessness 17. Sat, 07 Mar 2026 17:49:18 +0000 Outdoor https://taste-os.netlify.app/brand/anthropic.html https://taste-os.netlify.app/brand/anthropic.html Anthropic scores 85/100 on the Taste OS framework, placing it in the Exceptional tier. Top dimension: Craft (18/20). Breakdown: Craft 18, Restraint 18, Cultural Awareness 16, Originality 17, Timelessness 16. Sat, 07 Mar 2026 17:49:18 +0000 AI / Tech https://taste-os.netlify.app/brand/rapha.html https://taste-os.netlify.app/brand/rapha.html Rapha scores 81/100 on the Taste OS framework, placing it in the Exceptional tier. Top dimension: Craft (18/20). Breakdown: Craft 18, Restraint 16, Cultural Awareness 17, Originality 16, Timelessness 14. Sat, 07 Mar 2026 17:49:18 +0000 Sport / Fashion https://taste-os.netlify.app/brand/spotify.html https://taste-os.netlify.app/brand/spotify.html Spotify scores 69/100 on the Taste OS framework, placing it in the Competent tier. Top dimension: Cultural Awareness (17/20). Breakdown: Craft 15, Restraint 12, Cultural Awareness 17, Originality 14, Timelessness 11. Sat, 07 Mar 2026 17:49:18 +0000 Tech / Media https://taste-os.netlify.app/brand/lego.html https://taste-os.netlify.app/brand/lego.html LEGO scores 84/100 on the Taste OS framework, placing it in the Exceptional tier. Top dimension: Timelessness (19/20). Breakdown: Craft 18, Restraint 14, Cultural Awareness 16, Originality 17, Timelessness 19. Sat, 07 Mar 2026 17:49:18 +0000 Toys / Culture https://taste-os.netlify.app/brand/supreme.html https://taste-os.netlify.app/brand/supreme.html Supreme scores 81/100 on the Taste OS framework, placing it in the Exceptional tier. Top dimension: Cultural Awareness (19/20). Breakdown: Craft 14, Restraint 16, Cultural Awareness 19, Originality 18, Timelessness 14. Sat, 07 Mar 2026 17:49:18 +0000 Streetwear https://taste-os.netlify.app/brand/virgil-abloh.html https://taste-os.netlify.app/brand/virgil-abloh.html Virgil Abloh scores 80/100 on the Taste OS framework, placing it in the Exceptional tier. Top dimension: Cultural Awareness (20/20). Breakdown: Craft 15, Restraint 12, Cultural Awareness 20, Originality 19, Timelessness 14. Sat, 07 Mar 2026 17:49:18 +0000 Person-Brand https://taste-os.netlify.app/brand/notion.html https://taste-os.netlify.app/brand/notion.html Notion scores 76/100 on the Taste OS framework, placing it in the Exceptional tier. Top dimension: Craft (17/20). Breakdown: Craft 17, Restraint 16, Cultural Awareness 13, Originality 16, Timelessness 14. Sat, 07 Mar 2026 17:49:18 +0000 Software https://taste-os.netlify.app/brand/uniqlo.html https://taste-os.netlify.app/brand/uniqlo.html Uniqlo scores 75/100 on the Taste OS framework, placing it in the Exceptional tier. Top dimension: Restraint (18/20). Breakdown: Craft 16, Restraint 18, Cultural Awareness 13, Originality 12, Timelessness 16. Sat, 07 Mar 2026 17:49:18 +0000 Fashion / Retail https://taste-os.netlify.app/brand/arc-browser.html https://taste-os.netlify.app/brand/arc-browser.html Arc Browser scores 78/100 on the Taste OS framework, placing it in the Exceptional tier. Top dimension: Craft (18/20). Breakdown: Craft 18, Restraint 14, Cultural Awareness 16, Originality 18, Timelessness 12. Sat, 07 Mar 2026 17:49:18 +0000 Software https://taste-os.netlify.app/brand/bloomberg.html https://taste-os.netlify.app/brand/bloomberg.html Bloomberg scores 77/100 on the Taste OS framework, placing it in the Exceptional tier. Top dimension: Craft (18/20). Breakdown: Craft 18, Restraint 14, Cultural Awareness 16, Originality 16, Timelessness 13. Sat, 07 Mar 2026 17:49:18 +0000 Media / Finance https://taste-os.netlify.app/brand/letterboxd.html https://taste-os.netlify.app/brand/letterboxd.html Letterboxd scores 77/100 on the Taste OS framework, placing it in the Exceptional tier. Top dimension: Cultural Awareness (18/20). Breakdown: Craft 16, Restraint 16, Cultural Awareness 18, Originality 16, Timelessness 11. Sat, 07 Mar 2026 17:49:18 +0000 Social / Media https://taste-os.netlify.app/brand/figma.html https://taste-os.netlify.app/brand/figma.html Figma scores 76/100 on the Taste OS framework, placing it in the Exceptional tier. Top dimension: Craft (18/20). Breakdown: Craft 18, Restraint 15, Cultural Awareness 17, Originality 15, Timelessness 11. Sat, 07 Mar 2026 17:49:18 +0000 Software https://taste-os.netlify.app/brand/oatly.html https://taste-os.netlify.app/brand/oatly.html Oatly scores 76/100 on the Taste OS framework, placing it in the Exceptional tier. Top dimension: Originality (19/20). Breakdown: Craft 16, Restraint 11, Cultural Awareness 18, Originality 19, Timelessness 12. Sat, 07 Mar 2026 17:49:18 +0000 Food / Beverage https://taste-os.netlify.app/brand/nike.html https://taste-os.netlify.app/brand/nike.html Nike scores 76/100 on the Taste OS framework, placing it in the Exceptional tier. Top dimension: Craft (17/20). Breakdown: Craft 17, Restraint 13, Cultural Awareness 17, Originality 14, Timelessness 15. Sat, 07 Mar 2026 17:49:18 +0000 Sportswear https://taste-os.netlify.app/brand/stripe.html https://taste-os.netlify.app/brand/stripe.html Stripe scores 75/100 on the Taste OS framework, placing it in the Exceptional tier. Top dimension: Craft (18/20). Breakdown: Craft 18, Restraint 16, Cultural Awareness 14, Originality 15, Timelessness 12. Sat, 07 Mar 2026 17:49:18 +0000 Fintech https://taste-os.netlify.app/brand/liquid-death.html https://taste-os.netlify.app/brand/liquid-death.html Liquid Death scores 71/100 on the Taste OS framework, placing it in the Competent tier. Top dimension: Originality (20/20). Breakdown: Craft 15, Restraint 8, Cultural Awareness 18, Originality 20, Timelessness 10. Sat, 07 Mar 2026 17:49:18 +0000 Beverage https://taste-os.netlify.app/brand/balenciaga.html https://taste-os.netlify.app/brand/balenciaga.html Balenciaga scores 67/100 on the Taste OS framework, placing it in the Competent tier. Top dimension: Cultural Awareness (17/20). Breakdown: Craft 16, Restraint 8, Cultural Awareness 17, Originality 17, Timelessness 9. Sat, 07 Mar 2026 17:49:18 +0000 Luxury / Fashion https://taste-os.netlify.app/brand/porsche.html https://taste-os.netlify.app/brand/porsche.html Porsche scores 72/100 on the Taste OS framework, placing it in the Competent tier. Top dimension: Craft (18/20). Breakdown: Craft 18, Restraint 15, Cultural Awareness 12, Originality 11, Timelessness 16. Sat, 07 Mar 2026 17:49:18 +0000 Automotive https://taste-os.netlify.app/brand/google.html https://taste-os.netlify.app/brand/google.html Google scores 64/100 on the Taste OS framework, placing it in the Competent tier. Top dimension: Craft (16/20). Breakdown: Craft 16, Restraint 12, Cultural Awareness 14, Originality 11, Timelessness 11. Sat, 07 Mar 2026 17:49:18 +0000 Tech https://taste-os.netlify.app/brand/tesla.html https://taste-os.netlify.app/brand/tesla.html Tesla scores 63/100 on the Taste OS framework, placing it in the Competent tier. Top dimension: Originality (17/20). Breakdown: Craft 16, Restraint 10, Cultural Awareness 8, Originality 17, Timelessness 12. Sat, 07 Mar 2026 17:49:18 +0000 Automotive / Tech https://taste-os.netlify.app/brand/openai.html https://taste-os.netlify.app/brand/openai.html OpenAI scores 62/100 on the Taste OS framework, placing it in the Competent tier. Top dimension: Cultural Awareness (16/20). Breakdown: Craft 15, Restraint 9, Cultural Awareness 16, Originality 14, Timelessness 8. Sat, 07 Mar 2026 17:49:18 +0000 AI / Tech https://taste-os.netlify.app/brand/zara.html https://taste-os.netlify.app/brand/zara.html Zara scores 55/100 on the Taste OS framework, placing it in the Mixed tier. Top dimension: Cultural Awareness (14/20). Breakdown: Craft 12, Restraint 11, Cultural Awareness 14, Originality 10, Timelessness 8. Sat, 07 Mar 2026 17:49:18 +0000 Fashion / Retail https://taste-os.netlify.app/brand/amazon.html https://taste-os.netlify.app/brand/amazon.html Amazon scores 52/100 on the Taste OS framework, placing it in the Mixed tier. Top dimension: Craft (14/20). Breakdown: Craft 14, Restraint 5, Cultural Awareness 13, Originality 12, Timelessness 8. Sat, 07 Mar 2026 17:49:18 +0000 E-commerce https://taste-os.netlify.app/brand/wework.html https://taste-os.netlify.app/brand/wework.html WeWork scores 49/100 on the Taste OS framework, placing it in the Mixed tier. Top dimension: Craft (14/20). Breakdown: Craft 14, Restraint 4, Cultural Awareness 13, Originality 13, Timelessness 5. Sat, 07 Mar 2026 17:49:18 +0000 Real Estate / Tech https://taste-os.netlify.app/brand/uber.html https://taste-os.netlify.app/brand/uber.html Uber scores 51/100 on the Taste OS framework, placing it in the Mixed tier. Top dimension: Craft (14/20). Breakdown: Craft 14, Restraint 10, Cultural Awareness 12, Originality 9, Timelessness 6. Sat, 07 Mar 2026 17:49:18 +0000 Tech / Transport https://taste-os.netlify.app/brand/meta.html https://taste-os.netlify.app/brand/meta.html Meta scores 42/100 on the Taste OS framework, placing it in the Mixed tier. Top dimension: Craft (13/20). Breakdown: Craft 13, Restraint 6, Cultural Awareness 10, Originality 8, Timelessness 5. Sat, 07 Mar 2026 17:49:18 +0000 Tech / Social https://taste-os.netlify.app/brand/cryptocom.html https://taste-os.netlify.app/brand/cryptocom.html Crypto.com scores 38/100 on the Taste OS framework, placing it in the Questionable tier. Top dimension: Cultural Awareness (14/20). Breakdown: Craft 10, Restraint 4, Cultural Awareness 14, Originality 7, Timelessness 3. Sat, 07 Mar 2026 17:49:18 +0000 Crypto / Finance https://taste-os.netlify.app/brand/shein.html https://taste-os.netlify.app/brand/shein.html Shein scores 25/100 on the Taste OS framework, placing it in the Questionable tier. Top dimension: Cultural Awareness (12/20). Breakdown: Craft 4, Restraint 2, Cultural Awareness 12, Originality 5, Timelessness 2. Sat, 07 Mar 2026 17:49:18 +0000 Fast Fashion https://taste-os.netlify.app/brand/temu.html https://taste-os.netlify.app/brand/temu.html Temu scores 17/100 on the Taste OS framework, placing it in the Anti-Taste tier. Top dimension: Cultural Awareness (8/20). Breakdown: Craft 3, Restraint 1, Cultural Awareness 8, Originality 4, Timelessness 1. Sat, 07 Mar 2026 17:49:18 +0000 E-commerce https://taste-os.netlify.app/brand/ikea.html https://taste-os.netlify.app/brand/ikea.html IKEA scores 71/100 on the Taste OS framework, placing it in the Competent tier. Top dimension: Restraint (15/20). Breakdown: Craft 14, Restraint 15, Cultural Awareness 14, Originality 15, Timelessness 13. Sat, 07 Mar 2026 17:49:18 +0000 Retail / Design https://taste-os.netlify.app/brand/netflix.html https://taste-os.netlify.app/brand/netflix.html Netflix scores 57/100 on the Taste OS framework, placing it in the Mixed tier. Top dimension: Cultural Awareness (15/20). Breakdown: Craft 13, Restraint 8, Cultural Awareness 15, Originality 12, Timelessness 9. Sat, 07 Mar 2026 17:49:18 +0000 Entertainment / Tech https://taste-os.netlify.app/brand/arcteryx.html https://taste-os.netlify.app/brand/arcteryx.html Arc'teryx scores 77/100 on the Taste OS framework, placing it in the Exceptional tier. Top dimension: Craft (19/20). Breakdown: Craft 19, Restraint 16, Cultural Awareness 12, Originality 14, Timelessness 16. Sat, 07 Mar 2026 17:49:18 +0000 Outdoor / Fashion https://taste-os.netlify.app/brand/gentle-monster.html https://taste-os.netlify.app/brand/gentle-monster.html Gentle Monster scores 75/100 on the Taste OS framework, placing it in the Exceptional tier. Top dimension: Originality (19/20). Breakdown: Craft 17, Restraint 10, Cultural Awareness 18, Originality 19, Timelessness 11. Sat, 07 Mar 2026 17:49:18 +0000 Eyewear / Fashion https://taste-os.netlify.app/brand/ace-hotel.html https://taste-os.netlify.app/brand/ace-hotel.html Ace Hotel scores 79/100 on the Taste OS framework, placing it in the Exceptional tier. Top dimension: Cultural Awareness (19/20). Breakdown: Craft 16, Restraint 14, Cultural Awareness 19, Originality 17, Timelessness 13. Sat, 07 Mar 2026 17:49:18 +0000 Hospitality https://taste-os.netlify.app/brand/comme-des-garcons.html https://taste-os.netlify.app/brand/comme-des-garcons.html Comme des Garcons scores 86/100 on the Taste OS framework, placing it in the Exceptional tier. Top dimension: Originality (20/20). Breakdown: Craft 17, Restraint 13, Cultural Awareness 19, Originality 20, Timelessness 17. Sat, 07 Mar 2026 17:49:18 +0000 Fashion / Design https://taste-os.netlify.app/brand/the-row.html https://taste-os.netlify.app/brand/the-row.html The Row scores 86/100 on the Taste OS framework, placing it in the Exceptional tier. Top dimension: Restraint (20/20). Breakdown: Craft 19, Restraint 20, Cultural Awareness 15, Originality 14, Timelessness 18. Sat, 07 Mar 2026 17:49:18 +0000 Fashion / Luxury https://taste-os.netlify.app/brand/glossier.html https://taste-os.netlify.app/brand/glossier.html Glossier scores 70/100 on the Taste OS framework, placing it in the Competent tier. Top dimension: Cultural Awareness (16/20). Breakdown: Craft 14, Restraint 15, Cultural Awareness 16, Originality 15, Timelessness 10. Sat, 07 Mar 2026 17:49:18 +0000 Beauty